Business Administration

Bachelor’s in Business Management and Organisational Leadership

بكالوريوس إدارة الأعمال والقيادة المؤسسية

Bachelor’s

Programme overview

A pathway connecting core business functions with leadership, planning, communication and decision making through organisational challenges.

This pathway treats an organisation as a connected system of people, resources, operations and customers. It combines management, finance, marketing and human resources before relating them to strategy, governance and change. Case analysis and an applied capstone develop the ability to compare options and formulate workable decisions that consider stakeholders and social impact.

Who is this programme for?

  • Learners interested in organisational management and teamwork.
  • Those seeking a foundation in management, operations or business development.
  • Aspiring entrepreneurs seeking to develop their management skills.

Programme objectives

  • Develop an integrated understanding of business functions and their coordination.
  • Develop leadership, communication, negotiation and problem-solving skills.
  • Apply financial and analytical tools to planning and performance assessment.
  • Promote responsible management and critical thinking.

Learning outcomes

  1. Analyse an organisational environment and identify opportunities and challenges.
  2. Prepare a business plan connecting objectives, resources and performance indicators.
  3. Interpret financial and marketing information to support a management decision.
  4. Recommend suitable approaches to team development, motivation and conflict.
  5. Evaluate a change initiative, its risks and its effects on stakeholders.
  6. Present evidence-based recommendations that consider business ethics.

Programme modules

01Management Foundations and the Business Environment

Understand management functions and the economic, social and technological forces affecting organisations.

Key topics

  • Planning, organising and control
  • Business models and organisational structures
  • Environment and stakeholder analysis

Learning outcomes

  • Analyse an organisation and connect its structure and resources with its objectives.
02Leadership and Organisational Behaviour

Examine individual and team behaviour and the role of leadership in trust and performance.

Key topics

  • Leadership approaches and motivation
  • Organisational culture and diversity
  • Communication and conflict management

Learning outcomes

  • Propose a leadership response suited to a team or workplace culture challenge.
03Accounting and Finance for Management

Read financial information and use it to plan resources and monitor performance.

Key topics

  • Financial statements and ratios
  • Budgets and cash flows
  • Costing and decision making

Learning outcomes

  • Interpret financial indicators and prepare a basic budget with explicit assumptions.
04Marketing and Customer Experience

Connect market understanding with value propositions and an assessable marketing plan.

Key topics

  • Market research and consumer behaviour
  • Segmentation, positioning and the marketing mix
  • Digital channels and customer experience measures

Learning outcomes

  • Develop a marketing plan linking a target segment, value proposition and performance measures.
05Human Resource Management and Talent Development

Connect organisational needs with recruitment, development and performance practices.

Key topics

  • Job analysis and recruitment
  • Learning, development and performance management
  • Employee relations and fair practice

Learning outcomes

  • Design a basic people plan with justified selection and development criteria.
06Operations and Project Management

Improve workflows and plan projects within time, resource and quality constraints.

Key topics

  • Process design and quality improvement
  • Project scope, scheduling and risk
  • Supply chains and resource allocation

Learning outcomes

  • Prepare a project plan and monitoring indicators to improve a selected process.
07Strategy, Governance and Entrepreneurship

Assess strategic choices and entrepreneurial opportunities with attention to accountability and impact.

Key topics

  • Competitive advantage and strategy formulation
  • Governance, responsibility and sustainability
  • Innovation and business opportunity evaluation

Learning outcomes

  • Compare strategic alternatives and justify a recommendation using clear measures and risks.
08Leadership and Organisational Development Capstone

Analyse a management challenge and propose an improvement integrating programme knowledge.

Key topics

  • Problem diagnosis and evidence collection
  • Intervention design and change planning
  • Feasibility assessment and recommendations

Learning outcomes

  • Present an applied report connecting diagnosis, implementation and impact assessment.

Assessment

  • Assignments
  • Projects
  • Research or final project

Career opportunities

  • Operations and project coordination
  • Business development and customer services
  • Human resources and talent development
  • Management and entrepreneurship, depending on experience

Frequently asked questions

How does the pathway combine management and leadership?

It addresses management through planning, resources and operations, and leadership through teams, communication and change. The capstone connects both perspectives in an organisational challenge.

Is the pathway relevant to entrepreneurship?

The pathway includes opportunity evaluation, customer understanding, finance and operations. These skills support developing and testing a business idea without guaranteeing business success or funding.

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